jQuery is easy to use. It is an amazing framework. What's great is that anyone can introduce effects, animation and other useful user experiences without the overhead of Flash. Don't get me wrong, Flash is great and AS3 makes Flash even better. But for simple transitions, animations and other simple effects, jQuery is much better in terms of page load, ease of integration and so many other nifty things like iPhone support. Some advice: learn it, live it, and make it apart of your everyday web de...